What is hex #BD77AE color?

 
In professional design frameworks, this hue is considered a balanced and versatile hue. It is ideal for creating smooth color harmony, digital artwork, or minimalist web components.

From a technical standpoint, this color is composed of 74% red, 47% green and 68% blue, resulting in an RGB value of (189,119,174).
For print media and manufacturing layout, the CMYK colors code equivalent is (0%, 37%, 8%, 26%).
In the HSV/HSB scale, #BD77AE features a hue of 313°, 37% saturation, and a brightness value of 74%.

Hex #BD77AE Color Codes & Equivalents

Hex Code #BD77AE
RGB Values (189,119,174)
CMYK Values (0%, 37%, 8%, 26%)
HSV/HSB Values (313°, 37%, 74%)
Closest Web Safe
#CC6699
Inverse Color
#428851
Closest Pantone®
687 C
Closest RAL
RAL 4003 [Heather violet]
Complementary Color
#77BD86

#BD77AE Converted to Grayscale Codes

Average
#A0A0A0
Lightness (Desaturation)
#9A9A9A
Weighted (BT601)
#929292
Luma (BT709)
#8A8A8A

WCAG 2.1 Color Contrast & Accessibility

Check how #BD77AE complies with web accessibility standards (WCAG AA & AAA) for typography.

White Text on #BD77AE

Sample preview of readable typography on top of #BD77AE.

Contrast Ratio: 3.27:1
AA Fail AAA Fail

Black Text on #BD77AE

Sample preview of readable typography on top of #BD77AE.

Contrast Ratio: 6.41:1
AA Pass AAA Fail

Hex #BD77AE Color Palettes

Complementary Palette

The complementary color of #BD77AE is #77BD86. To get this value, we need to use the RGB metrics, and take this opposite color at the end of the color wheel, so for #BD77AE you will find #77BD86. When placed next to each other, they create the strongest contrast for those two colors. Complementary colors may also be called "opposite colors". So if you need to grab attention, you should use it.

Analogous Palette

The analogous color scheme of #BD77AE is composed with colors #A977BD and #BD778B. Colors are called analogous colors when they are very similar to each other. They are located to the right and left of your main color #BD77AE with a 30° separation on the RGB color wheel. An analogous color palette is best used with either warm or cool colors, creating a look that has a certain temperature as well as proper color harmony.

Split-Complementary Palette

The split-complementary color scheme of #BD77AE is composed with colors #77BDA9 and #8BBD77. A split-complementary color palette is like an analogous palette but you will take the complementary color as base instead of your main color. This choice, however, also makes the split complementary color combinations less vibrant and eye-catching, but it's also a good choice for beginners as you can hardly go wrong.

Triadic Palette

The triadic color scheme of #BD77AE is composed with colors #77AEBD and #AEBD77. They are located to the right and left of your main color #BD77AE with a 120° separation on the RGB color wheel. With it you have the maximum variation in hue and offering by the same occasion the best possible contrast when taken together.

Tetradic Palette

The tetradic color scheme of #BD77AE is composed with colors #AEBD77, #77BD86 and #8677BD A tetradic color scheme, an outstanding variant of the twin color scheme, with an equal distance between all colors. All four colors are divided evenly around the color wheel. Like this there being no clear dominance of one color overs others. Colorful palettes create a sense of diversity, optimism and openness which are positive for a consumer brand. You can find the tetradic color scheme on big tech company logo like Google, Slack, Zoho, Microsoft, eBay for example. For a better result, you can also adjust saturation and brightness.

Square Palette

The square color scheme of #BD77AE is composed with colors #BDA977, #77BD86 and #778BBD To get this color, it's pretty the same method that analogous or triadic, but instead, you will take an angle of 90° on the RGB Wheel between each colors. The square palette is similar to the tetradic palette, but provides an evenly balanced chromatic distribution with crisp visual contrast across all four points.

Tints, Tones & Shades of Hex #BD77AE

Tints

Tints are created by adding white, resulting in lighter shades of #BD77AE.

Tones

Tones are made by mixing with gray, softening the original color.

Shades

Shades result from adding black, creating darker variations.

Hex #BD77AE in programming languages

If you are a developer, you will find below the color codes to use according to your programming language (HTML, JAVA, Python, .NET), enjoy!

HTML, CSS #BD77AE
Java new Color(189,119,174);
Python Color(#BD77AE)
.NET Color.FromArgb(255, 189,119,174);
Swift / iOS UIColor(red: 0.74, green: 0.47, blue: 0.68, alpha: 1)
Kotlin / Android Color.rgb(189, 119, 174)